Evidence for impact

Brooke is an evidence-based organisation. We produce, analyse and use evidence to make informed decisions and guide best practice.

Evidence at Brooke

Evidence is a body of knowledge obtained and analysed in a systematic way through a range of methodologies. It relies on critical thinking to interpret and assess its applicability.

At Brooke, we generate and analyse evidence through a range of qualitative and quantitative methodologies. Approaches include research, monitoring and evaluation, and also case studies of animals and people we have helped.

Evidence is integrated in Brooke’s Theory of Change and Global Strategy, as well as our programmes and projects. 

How do we determine what evidence is needed?

Brooke recognises that there is no ‘one size fits all’ - evidence takes on different forms and is generated within different contexts according to purpose, use, audience, and timing.

How do we use evidence?

We use evidence to:

  • Determine the impact and sustainability of our work to assess if our interventions are working.
  • Inform programmatic work and make decisions.
  • Contribute to global agendas such as Sustainable Development Goals (SDGs).
  • Support our broader advocacy work, making the case for the visibility and inclusion of working equid needs in policy and practices.
  • Support fundraising and communication with our supporters about how funds from are used to bring about change for animals.
  • Foster learning and innovation, for example to determine how can we be more effective, efficient and achieve our mission with maximum impact.
  • Build our reputation with the global community of professionals.

How do we generate evidence?

We employ a team of international experts in research, monitoring, evaluation and learning. They lead the generation and use of evidence across the organisation, working closely with our partners.Voices of animal-owning communities are also a key element helping us gauge impact of our work and determine further needs. We also work in coalitions and in partnership with other organisations, including with universities and government organisations to produce evidence that is robust and relevant. Ultimately, evidence enables us to improve the lives of working equids around the world and the communities who rely on them.